Nature-Oriented Tourism in Ecuador: Applying the Value Chain and Nature, Wealth and Power Frameworks, ACDI/VOCA. IRG, USAID, 2006
Description
"Nature-Oriented Tourism in Ecuador: An Assessment Applying the Value Chain and Nature, Wealth and Power Frameworks" combines the value chain approach and the "Nature, Wealth and Power" framework to allow essential environmental and social issues to inform a concrete assessment of competitiveness and long-term industry sustainability of the ecotourism sector in Ecuador. The study team, comprised of ACDI/VOCA and IRG under the USAID FRAME program, concluded that the sector can become more competitive and sustainable by 1) building an industry orientation, 2) expanding inter-firm cooperation, and 3) consciously investing in and promoting itself as a leader in a brand of sustainable tourism that appeals to a broad spectrum of market segments.
Nautre Oriented Tourism in Ecuador, USAID AMAP, FRAME 06 (557 KB)